O que se diz lá fora acerca de BE KIND, REWIND:
«In its sweet, lackadaisical way, Michel Gondry’s BE KIND REWIND illuminates the pleasures and paradoxes of movie love.»
A.O. Scott, New York Times.
«Arguably the biggest problem with BE KIND REWIND is that Gondry never stops experimenting, even when the experimentation works against the movie's best interests.»
James Berardinelli, ReelViews.
«Gondry would seem to have intended BE KIND REWIND more as a generous, sweet-tempered comic fable. But the souffle never rises.»
Todd McCarthy, Variety.
«BE KIND REWIND is, on one level, about the magic that can happen in fairy tales -- and only in fairy tales -- when enough people who like the good old ways band together to keep things simple yet cunning.»
Lisa Schwarzbaum, Entertainment Weekly.
«Gondry, as writer and director, can't stop the creative helium from leaking out of his cinematic balloon.»
Peter Travers, Rolling Stone.